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Don’t Call E for Equinox a Gym

  • Posted by: Terry Ng
  • on Wednesday, October 3rd, 2007

Equinox

When it comes to the illustrious E at Equinox in Manhattan, calling it a “gym” doesn’t quite do it justice. This high-end fitness center offers everything from private cabanas and spas to rooftop patios and dining areas serving gourmet food. Equipment is always cutting edge, like their aromatherapy treadmills that release rejuvenating wafts of orange essence. Plush concierge services are also offered, along with a personal manager that keeps track of your progress and schedules workout sessions.

No need to every worry about every waiting in line to use an elliptical, because this gym allows no more than 200 members to join. Of course, such exclusiveness comes at a price. A yearly membership will run you $23,500.

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    [...] unknown wrote an interesting post today onHere’s a quick excerptThis high-end fitness center offers everything from private cabanas and spas to rooftop patios and dining areas serving gourmet food. Equipment is always cutting edge, like their aromatherapy treadmills that release rejuvenating wafts … [...]

  • heartofjosh
    • Posted by: heartofjosh
    • on October 3rd, 2007 at 5:26 pm

    $23,500??? That’s more than some people’s salary… and here I thought that $60/month for my membership at Crunch was alot!

  • daniiiel
    • Posted by: daniiiel
    • on October 4th, 2007 at 4:47 am

    Wow. My gym membership at York U for $10 a year looks like a complete joke now.
    I guess I should be really thankful that I’ve at least got a nice gym I can go to. =P

  • lilkitty
    • Posted by: lilkitty
    • on October 4th, 2007 at 1:16 pm

    I hope they get you into model shape for that kind of money!

  • David
    • Posted by: David
    • on October 4th, 2007 at 1:50 pm

    “A yearly membership will run you $23,500.” You’re paying for the employee’s salary once you hit the yearly membership status. I’m guessing that most of your membership fee goes to the personal trainers and nutritionist there. Often seeing an nutritionist or a personal trainer outside of the Equinox Gym is sufficient enough if you went there. Local gyms are the same just without the giant price tag.

  • AllaN
    • Posted by: AllaN
    • on October 5th, 2007 at 11:56 am

    Hmmm, from the outside, Equinox doesnt look too special. If I haven’t read this article, and if happen to pass by, I’d try to get a membership, only to hear that they have a 200 member quota, with a annual membership fee of $23,500, don’t think i’d be too happy.

    On the other hand, if i managed to get my hands on a membership, I wouldn’t have to wait in line, and I’d have a personal trainer to keep track of my progress, and there would also be luxurious area for me to rest in, Sounds Fabolous!(cept i’d go bankrupt)

    In terms of business for the Equinox, they’re going down if customers refuse to pay $23,500, but if they do get 200 customers, then business would be successful, 200 customers x $23,500 = A whole lot of money!
    -AllaN

  • glimmerish
    • Posted by: glimmerish
    • on October 5th, 2007 at 12:01 pm

    I read somewhere that there’s a waiting list to get membership into this gym. Doesn’t look like there’ll be a shortage of customers anytime soon.

  • keith_wyk
    • Posted by: keith_wyk
    • on October 5th, 2007 at 11:59 pm

    oh my… how can it be so cheap. Even my undies cost way more than that *wink*
    What a waste of good money though. It’s actually the celebrity lifestyle that this amount of money is actually going to. Nothing more than that. Society is gearing towards name and brand. Not anymore smaller companies can compete even as underdog in this day and age.

  • zaku
    • Posted by: zaku
    • on January 29th, 2008 at 4:48 pm

    23,500 memebership fee, that is ridiculous!!
    so ppl that end up in there are either business geniuses (CEOs) or just mad rich (celebrities)…. damn… i wish i was one of them…

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