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HKC Phone Advertisements with Chinese Girls

  • Posted by: Terry Ng
  • on Monday, May 18th, 2009

HKC Phone

How do you promote a new cell phone in China? You hire cute Chinese girls. I understand selling beauty and fashion products with the use of pretty models, but how effective is the use of models for electronics? In a male dominated market, I assume it at least causes potential buyers to give a second look.

I’m not complaining about the use of hot chinese girls, but how it’d be interesting to see how many phones would sell with and without these kind of ads.

  • JwKuo87
    • Posted by: JwKuo87
    • on May 18th, 2009 at 12:34 pm

    They don’t seem that comfortable with their pictures being taken.. except for the girl with the blue… i’m gonna go with dress? But the rest look kinda awkward..

  • jules
    • Posted by: jules
    • on May 18th, 2009 at 4:42 pm

    The girl in purple is hot! The rest are just so so.

  • b0unce
    • Posted by: b0unce
    • on May 18th, 2009 at 11:44 pm

    not too shabby :)

  • daniel
    • Posted by: daniel
    • on May 19th, 2009 at 4:07 am

    I have to agree with jules. But that girl doen’t have cell phone, so is that a good ad?

  • heartofjosh

    I’m not complaining either, but what’s the point of having an ad with no phone. LOL

  • Unregistered
    • Posted by: qtip
    • on May 20th, 2009 at 6:00 pm

    so who’s that girl in the blue?

  • Unregistered
    • Posted by: ztnepres
    • on May 22nd, 2009 at 3:10 am

    this is really pushing phone ad/modeling. like heartofjosh is saying.. theres no phone in the ad. how is this reali an ad. if the girls said ill do it for free then maybe itll make sense. in exchange of their face only ads they do the phone ad for free.

  • kirbybowl
    • Posted by: kirbybowl
    • on May 22nd, 2009 at 8:28 pm

    The girl in blue is known as Chilli on MOKO.cc

  • Unregistered
    • Posted by: driftwood
    • on May 24th, 2009 at 3:45 am

    Irrelevance is the key here. It got u guys talking didn’t it?
    The eye candy got ur attention. And it got posted on this very site!

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