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May 18, 2009

HKC Phone Advertisements with Chinese Girls

HKC Phone

How do you promote a new cell phone in China? You hire cute Chinese girls. I understand selling beauty and fashion products with the use of pretty models, but how effective is the use of models for electronics? In a male dominated market, I assume it at least causes potential buyers to give a second look.

I’m not complaining about the use of hot chinese girls, but how it’d be interesting to see how many phones would sell with and without these kind of ads.

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  • http://jwkuo87.wordpress.com/ JwKuo87

    They don’t seem that comfortable with their pictures being taken.. except for the girl with the blue… i’m gonna go with dress? But the rest look kinda awkward..

  • http://www.flickr.com/photos/43173378N00/ jules

    The girl in purple is hot! The rest are just so so.

  • http://www.myspace.com/bouney b0unce

    not too shabby :)

  • http://www.erapo.szm.sk daniel

    I have to agree with jules. But that girl doen’t have cell phone, so is that a good ad?

  • heartofjosh

    I’m not complaining either, but what’s the point of having an ad with no phone. LOL

  • qtip

    so who’s that girl in the blue?

  • ztnepres

    this is really pushing phone ad/modeling. like heartofjosh is saying.. theres no phone in the ad. how is this reali an ad. if the girls said ill do it for free then maybe itll make sense. in exchange of their face only ads they do the phone ad for free.

  • http://www.reallycuteasians.net kirbybowl

    The girl in blue is known as Chilli on MOKO.cc

  • driftwood

    Irrelevance is the key here. It got u guys talking didn’t it?
    The eye candy got ur attention. And it got posted on this very site!

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