Five years after being the only “Urban Designer” to win the coveted CFDA Award for menswear designer of the year — which is like taking home an Oscar, Diddy is trying to do it again.

The MTV documentary If I Were King celebrates the 10th anniversary of Diddy’s Sean John fashion line. Find out how Diddy built one of the world’s preeminent fashion companies and watch what goes down as he prepares for his line’s first runway show in five years. Along the way, you’ll learn just how many obstacles he’s had to overcome to achieve the success he has today.

Larger-than-life showman, musician, executive, entrepreneur, and fashion designer. What hasn’t Diddy done yet?

Two bands and a solo artist aren’t the only things that Diddy has created with his Making the Band enterprise. He’s also coined a new term — No BitchAssNess.

No bitchassness will be allowed at BadBoy or Kineda. Now go get your No BitchAssNess tees available at Sean Jean for just $30!

There’s nothing like creating controversy to gain people’s attention, and hip-hop mogul Sean “Diddy” Combs does it best. Diddy released a new commercial for his “Unforgivable” fragrance that MTV has deemed too racy for viewers.

A less sexy commercial would’ve probably made it straight to the airwaves, but wouldn’t have gotten the massive press buzz that causes people to wonder what all the fuss is about.

Diddy’s decision to leave the season finale of Making the Band 4 as a cliffhanger was pure genius. I’ve literally been waiting weeks for this night. The live finale at Times Square in New York City was filled with anticipation and excitement from live fans and home viewers alike. I really hoped no one missed the show, because the selection of the final group was definitely intense.

To start off the evening, the ten finalists sang Boyz II Men’s classic hit song, “End of the Road” while looking really clean cut in their new fits. Immediately after, Diddy made his first cut from the group. I was hoping he’d cut Dyshon, my least favorite of the finalists and he did. Perfect choice in my opinion because he gave off a really cocky vibe, and wasn’t a team player.

The nine remaining finalists then sang a powerful ballad rendition of “Exclusive” (the Making the Band 4 theme song). The musical arrangement was beautiful. The first to sing was DeAngelo, followed by Qwanell, Robert and Willie. All of the guys sang at some point, individually and together, while Donnie added a sweet touch with his piano skills. They really turned Brian Cox’s hip-hop song into something amazingly powerful.

The next cut by Diddy would be Brian H. Although he has a beautiful voice, he didn’t quite fit into the group either since he was a little more reserved than the others. Hopefully, he’ll make it as a solo artist.

The original plan was a four member group, but in a live decision between Diddy and Michael Bivens, they decided since it’s going to be the “biggest group in the world, it may as well be a five man group.” One by one Diddy names the guys that would be making up the new Bad Boy band and they are:

Robert, Willie, Qwanell, Brian A. and “sexy” Mike who lost over 50 lbs. in this competition.

I was a bit disappointed at this point, because Donnie (one of my favorites) wasn’t selected. But in a surprise twist of things, Diddy announces that there’s an artist who didn’t make it because of a solo deal he’s getting with Bad Boy. And guess what – it’s Donnie! Smart move, because if Diddy didn’t sign him to Bad Boy, some other record label would’ve picked him up quick style. He’s got amazing swagger that the girls can’t seem to get enough of – just ask Tami and the other bazillion girls that voted for him online and made him the number one fan favorite.

Can’t wait for the next season as Diddy shows the final five and Donnie making their albums. Don’t miss the Making the Band 4 Finale After Show on MTV Overdrive.

P. Diddy has literally become Pee Diddy. In Diddy’s latest YouTube video, he decides to take us on another journey into the bathroom. This time to let us know how much peeing is almost like sex. Talk about taking reality videos to another level!

YouTube Video – I Gotta Pee